We help individuals build businesses that make a profit and save lives.


Thanks to partnerships with companies like Google, Facebook and ASOS, we’ve helped 1094 individuals build businesses that they can be proud of.


Our online courses, tools and guides give our members access to useful tips they can implement in their businesses immediately.



At the helm of Do it Now Now is Bayo Adelaja, our head business coach. She started this business in 2015 because she didn’t want anyone else to experience the hardships she did when she first started out in entrepreneurship 7 years before.


Read more about what Bayo calls her “sob story”.


The driving force behind Do it Now Now is our belief that entrepreneurship is the answer to the majority of Africa’s social and economic problems.


Read Bayo’s op-ed on the mission of Do it Now Now.


We do what we can to help people like you create business from the idea stage and build them all the way up until they can sustain your full-time salary and the full-time salaries of at least 3 other individuals who share your passion for the development of Africa.



We’re a social enterprise, which means that our source of revenue is directly connected to the effective development of entrepreneurs so that they can exhibit the skills and traits that we’ve determined will not only create jobs on the continent, but also sustain and scale those companies in the future.


We believe in the incredible potential of Africa. If you share our belief, check out these two opportunities. 

Become an Ambassador

We’ve built a training program that will help entrepreneurs across the diaspora and the continent gain the skills they need to build businesses that make a profit and save lives. We need incredible individuals that are looking to build their profile in the ecosystem and help entrepreneurs grow.

Become a DINN Writer

We are building a community of incredible individuals that are committed to building a great future for Africa through their businesses. To be effective in our goal to provide them with the skills and resources they need, we need your voice, your expertise and your experience. Write for our community.

At the heart of Do it Now Now is a team of people who share a single belief.


We’re working to make entrepreneurship easier and better for people on the continent so that one day we’ll live in a world in which every adult in Africa has access to employment opportunities that pay them enough to support their families and live a fulfilling life.


We can only see this vision become a reality by partnering with individuals who share our belief in and passion for the continent. If you’re interested in working with us to create a better future for Africa and her people, have a look at our Ambassador program to find out more about how you can get involved in creating positive changes on the continent.



Want to get in touch? Send us an email.